Natural link building is an effective strategy in the inbound tool chest to help drive on-topic traffic to your company’s website.
Traffic provides your company with the visibility necessary to gain sales and increase revenue.
Every company should be diligent about their inbound efforts and avoid hiring any link building sidekicks that may cause unnecessary bumps on the road during the course of an seo campaign.
The infographic below features four amazingly enthusiastic yet totally incompetent characters that should be avoided at all costs when hiring talent for your next inbound marketing campaign.
Inbound links should offer relevance, otherwise, they will not be effective in generating targeted visitors, and social interactions.
It is important to be aware of the new methods for ethical link building because if the process is conducted incorrectly, websites may lose most if not all of their organic search visitors.
More companies need to know the dodgy link practitioners to avoid. This is what inspired the sidekicks infographic to help everyone execute the process properly.
Without further delay here are 4 link building sidekicks that absolutely should be avoided at all costs!
Directron is capable of finding and pumping a flood of directory links at your website. This chap can also offer a cast iron guarantee that 3 percent of his submissions will have a unique IP address. The anchor text and the descriptions he uses will always may be the same, that saves him time so he can spend more time with the wife and the kids by the pool, and costs you a 50 place penalty for your chosen keyword phrases.
Recipricor may not be the genius when it comes to inbound strategies but my oh my he can work hard and put in a shift. He attempts to compensate for his shortcomings by generating a barrage of off-topic backlinks. Hire him and you will find your link listed on hundreds of other reciprocal links page that take approximately 20 minutes to scroll down before you find your listing.
Sitewider is a sidekick that places several thousand keyword-rich site-wide links on unrelated blogs. This clueless fellow will repeat the most important search phrase scraped from the title of your home page thousands of times. Sitewider’s campaigns are fueled by his consumption of Wholegrain “Spamwiches” that provide him with the energy to wreak havoc on your website.
Locating high PageRank off topic forums is ForumBoy’s passion and specialty. He uses his custom built Link O’ Copter to drop links with alarming accuracy. Recently, he managed to secure one plumbing client 3500 keyword-rich signature links, a shame they were on totally unrelated forums. The result? A fat wallet and smug grin for ForumBoy, a slap in the face from the Penguin for the plumber’s humble website.