Oct 27 2011

Social Media Marketing – 5 Steps Bloggers Should Take To Achieve Results Easily

Social media marketing should be a part of your blogging activities, if you plan to see success in the long run. It doesn’t take one arm of marketing to earn a living, but multiple arms can yield greater results. Majority of blogger are into social media marketing, but only a few are seeing the results. We often wonder what’s going on around the blogosphere, when all efforts we put in proves abortive.

I’ve been there before; I know what it means to be on the downside where it seems as though time is being wasted.

But it doesn’t have to be that way. You can still get the full benefits of Twitter, Facebook and Linkedin if you persevere. Success often doesn’t come overnight, it takes sometime but the time of waiting is never a waste – at least when you’ve a clear direction.

I want to show you how you can easily multiply your success using social media marketing, even when your blog is pretty new. Everyone can succeed online, once the right steps are taken. I want to share the right steps, get ready to take action.

1. Define “Social”

You’ve to give that word a meaning. What do you think “social” means? Even a 10-year old knows the meaning. “Social” mans to network, to connect, and mingle with others who share the same feelings, taste and discipline like you.

You see, until you know why you’re there in the first place, you won’t get any tangible result from been there. I’ve read a lot of reports and articles that promise to make you thousands of dollars, from twitter.

How possible could it be?

Anyone can make money online, using social media networks as a marketing channel, but it’s not the way we’ve been spoon-fed. You need to know the reason why you’re there. You’re there to connect and share your expertise with others. Connecting is the first, selling is not the second, but the fourth.

2. Designate Tasks

Like I said above, you don’t sell immediately on social media networks. When you connect with someone, a lot of things could be moving in their minds at that point, your role is to channel their thoughts and bring it under control. How?

By designating tasks properly!

That sounds weird believe me, but I’m here to make it a lot fun. We are all here to teach and learn. The mind is able to accommodate 10s of ideas at a go, but only one unique idea has the ability to produce result. You’ve to gum the exact idea you want for your prospects, right inside their minds.

Present them with the right solution, in an interesting way. By approaching social media users this way, you would be seen as a care-taker who understands how tenants feel.

3. Dare To Ask

We all know that the right questions always produce the right answers. If you are not creative enough, why should you be nailed on the cross? There are alternatives to knowing the minds of your prospects and that is by asking questions.

But when you ask questions, ask open-ended questions. Give enough room for diversification.

An example of an open-ended question is: what is your favorite color?

A closed-ended question goes thus: Is blue your favorite color?

By making your questions open, your prospects can be able to supply the right answers without you forcing them or giving options. Dare to ask questions today – the right answer for your next product launch is around the corner.

4. Design a Product

Whenever someone gives you feedback of what they want, it becomes easier to package the right solutions for them. You asked a question above (open-ended), now is the right time to create a product.

You need a product to succeed as a social media marketer.

It’s going to be your channel of networking, connecting and problem solving. If you don’t have a problem, your prospects would perceive you as an average entrepreneur. People don’t buy from an average person; you need to be the best in your chosen niche before you can be trusted.

You can create a short report, software, a membership site and market it to your social media followers. I wrote a short report and sold it via Twitter and Linkedin, on how to get free sittercity coupon, shoes discounts and 6pm discount deals. The conversion rate was awesome. Just make sure your report is superb, informative and interesting – you’ll sell and make more money guaranteed.

5. Discrete Tracking

You need to track your success-rate with social media marketing. Whatever effort you put into converting any fan into email subscriber, and eventually into a customer ought to be tracked. This helps you to know what’s working for you and what should be relegated to the bottom.

Discrete tracking makes use of different marketing channels to deliver the product. If you use article and video marketing to distribute your product, you should track to determine the campaign that works well.

If the ratio is high on one side, you can stick to that format and increase your profit. Often, videos out-perform articles when social media is concerned – why not stick with videos and thereby increase your bottom-line?

Michael Chibuzor is a Social Media examiner. He also writes about coupon blog that shares free discount deals. Some popular products reviewed are sittercity.com coupon and 6pm codes & discounts. Currently, he offers a free sittercity coupon code and 6pm coupons code.

11 Responses to “Social Media Marketing – 5 Steps Bloggers Should Take To Achieve Results Easily”

  1. Jane Rusette says:

    This is good man. You carefully explained how bloggers can achieve success with social media, and I haven’t looked at it lately. You’ve made my day and I’m glad I came across your piece. Good luck and keep ‘em coming!

  2. ????? ???????? says:

    Thanks a lot for number 4 about open questions. Sometimes i can’t ask the right request.

  3. Olga Abramova says:

    Sorry of my name :)

    Michael Chibuzor Reply:

    You are most welcome Olga. I appreciate your comment on my guest post

  4. Summerlin luxury homes says:

    These are very good, and easy to follow steps for social media marketing. It is true that social media has become an avenue where so many online businesses thrive but then it is also good to know that it does not come very easily.

  5. Esure Technologies says:

    really these points are good because social media becomes good avenue for people

  6. Henry Louis says:

    I have gained some important points about blogging in Social Media Marketing by reading this post. Thank you so much for sharing this post. Keep updating about new concepts.

  7. FD Thomson says:

    Now-a-days Social Media Marketing plays very important role in marketing field.I hope the above mentioned 5 tips are more helpful to bloggers to get good results.

  8. Making Websites says:

    Cheers for this, concise articles like this help me to stay focused and be consistent in communications on social sites. I’ve just created a new product and these tips have given me some refreshing direction.

    Michael Chibuzor Reply:

    Thank you for commenting on my guest post. I’m glad you enjoyed it and it helped in your product creation. See you again!

  9. Twitter says:

    Successful interactive marketing requires more than a fancy looking web design; random banner advertising and other tools that you can think will help a lot. Web marketing is about the proper strategy, good governance and all aspect concerning productivity.