Time sure does fly, doesn’t it? Around this time a year ago, Google rocked the foundation of the internet by rolling out Panda, the controversial update that would forever change the approach of SEO marketers far and wide. The update vowed to shake things up, and boy did it ever have an impact. In this article, we will take a look at what SEO marketers should have learned a year after the controversial Google Panda. Quality Over...
If you are sponsoring or speaking at an event or conference, then it's likely that you'll get links to your website from the main event website: you may appear site-wide on every page, or they might have dedicated pages listing the event's sponsors or speakers. But if you are a mere attendee/delegate then don't fret, as there are a number of ways that you can leverage your presence at an event in order to obtain links...
While some in the brick-and-mortar business world still believe that the web is only for global corporations and eCommerce sites, most have come around and realized the importance of online marketing. Of course, knowing how to market your business online isn't quite so obvious. While there are several best practices, one that we're focusing on today is accurate business profiles, as accurate business profiles – also known as citations - on directory websites are important for...
When you start writing SEO articles no one tells you that it is going to take over your life. It seems like just another job after all, doesn’t it? I used to work for a bank and then an insurance company and neither of these things took over my life, so why would SEO be any different? I had a sit down to think about this the other day and came up with a few...
Optimizing a website for SEO is no small task, regardless of how many pages a website has. However, for owners of large websites, the onsite optimization process can take months to complete. Unless you have a team of SEO consultants each working 40 hours a week on keyword research, content optimization, Meta tag and Meta description writing and so forth, the road to a fully optimized website is going to take a long time....
You might have just the person in mind, someone who loves working online, feels comfortable navigating the social media jungle and is as engaging and enthusiastic online as they are off. Or you might all be sat trembling behind the keyboard tentatively wondering if Twitter is for you and whether you can take those first steps in engaging a new audience. First and foremost, social media is for everyone, and once you have the hang of...
During the past year in the social media network Twitter is emerged as one of the good competition to popular sites like Facebook. It is succeeded in making its own niche and gained its own millions of users. Twitter had that potential in it which a social media user look for. It has all like instant messaging, social networking and all other micro blogging features which other sites have. It caters to both the group...
In an effort to simplify and improve its service for customers, Google has combined the privacy policies from its 70+ sites into a single one that is easier to understand. Additionally, this policy change lets Google combine all the data a user has from any of its services into a single customer profile. Off the bat, this move seems very big brotherish, but really this marks an effort for Google to better serve each user...
Let’s assume that you need more leads in your locale. Your local SEO tells you that a mini site is a great idea. Problem is Google has slowly put the kibosh on Micro Sites without much hype. It’s been a problem for Google for quite some time. A company sets up a website that caters to their strong points. The site flashes their main offer on the screen, has a nice call to action and...
The search engine isn't going anywhere, at least not anytime soon. But that doesn't mean that Google and the other gatekeepers to Internet knowledge aren't about to see some serious competition in the form of personal assistant apps such as Siri. Such services will act as middlemen standing between the user and what is found, very much in the same way as search engines. The only difference – the one anyone who cares about search engine...
