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All search engines continuously tweak their ranking algorithms, but none receive nearly as much attention as Google’s and for good reason. While Bing, Yahoo, and other smaller search engines have their own set of devotees, 65% of all web searches are performed on Google, and the majority of SEO discussions revolve around deconstructing its ranking algorithms. Last year, the conversation was concerned mostly with its Panda update. While gauging its impact and adjusting accordingly continues...
It can be difficult to know who your ideal client is until they have come to you. The obvious question is then how do we find the ideal client, especially when we aren’t exactly sure who they are. The simple answer is that your ideal client is actually actively searching for you right now.
Let’s examine a way that an ideal client might engage your business. Mark’s construction business is growing and he decides that he...
Whether you're an entrepreneur, manager or small business owner, creating and maintaining training material is a very large part of your job.
Both employees and students require intuitive and easy-to-use course materials and objectives in order to grasp and conquer the concepts being taught to them; one online service, ProProfs, has recognized this need, offering the ability to quickly and easily create online training courses.
With the ProProfs Training Maker online software suite, creating course...
Copywriter’s will ensure that keywords are strategically placed within text, links are created to relevant pages and the content will be informative to help search engines understand what exactly it is that they are saying.
By doing this with every piece of content written, they can help to ensure those looking for what they have to say can find it with ease as search engines will favour the site they are writing for over Joe Bloggs...
All the offsite link building and onsite SEO in the world can’t protect your website and online business from the dangers of a cheap hosting company. In fact, great offsite link building and onsite SEO can be ruined by the actions (or lack thereof) of a cheap hosting company. Don’t put your website at risk just to save a few dollars each month! Here are four ways a cheap hosting company could potentially...
Internet Giant Google has been the subject of a recent suit filed by the Electronic Privacy Information Center (EPIC) with the Federal Trade Commission (FTC) as it alleges that Google’s recently launched Search Plus feature violates users’ privacy and unfairly favors Google products over competition.
When Google launched the new “Search Plus” weeks ago, competing social networks Facebook and Twitter immediately claimed that it unfairly favored Google+ as it integrates photos and posts from Google+ into...
Nestled deep in the World Wide Web is a place where Internet Marketers converge to share the stories, news, and memos pertinent to their industry. The content is user-submitted, but unlike other Digg clones, the community has very little control over what makes it to the front page.
Only after the article is poured over by a very qualified team can it even be seen on the site. Moderators scour each new article and...
In today’s health-conscious society, everyone has spent at least a couple minutes of their life thinking about (or purposely ignoring) their diet. Is this meal healthy?
How many calories are in this? Does this bacon-wrapped butterball make my butt look fat? The theory and principles behind improving your health and getting better results can also be attributed to what you do or do not contribute to the health and welfare of your website’s SEO. Here are...
Twitter is a micro-blogging platform, which is used by millions of users to read and send text-based messages of up to 140 characters, also known as ‘tweets’. It’s like steady flow of communication that is at our whim. It helps to gain knowledge and information and spread our ideas. For most of the people, it’s just another social networking site with different concept but they don’t realize it has far more benefits especially for...
Twitter can be a very powerful social media vehicle, but are you using the 140 character social network to it's fullest? It's a new year, and with a new Twitter interface, here are a few things to keep in mind when you're tweeting your way into the new year.
Purge Your Follow/Followers
Are all 3,000 of your followers people you actually want to share with? Or are the 5,000 people you follow people whose Twitters you care...
