May 05 2010

Buying the Right Aged Domain and Getting it Indexed Fast

Why Buy an Aged Domain

There are a number of a reasons for purchasing an old site, some of the most common are.

  1. Competition: Purchasing a competitor in your niche can sometimes be a lot easier than attempting to outrank them.
  2. Link Equity: Aged domains can pass on link equity to a money site. I wouldn’t recommend 301 redirecting aged domains for link equity if they are not related to your market.
  3. Domain Name: You may just want to purchase a domain name that is more suited to your business (for branding reasons).

What to Look out For

There are many issues with purchasing an aged domain. Some of the biggest are:

  • Loss of PR (I find 1 in 3 purchases drops in PR)
  • Getting Indexed – If you choose the wrong domain, often it will not get reindexed with your new content.
  • Fake PR – Lots of sites are sold with fake PR

When purchasing an aged domain, the following checks are essential:

1. On Google run the command info:examplesite.com. This will tell you if the site being sold is in fact a redirect or not (ensuring you don’t purchase a site with fake PR).

2. On Google run the command site:examplesite.com. The more pages indexed in Google the better. Make note of any inner pages that carry PR.  Two effective ways of determining the PR of inner pages are:

  • Install the Mozilla plugins “SEO for Firefox” or “SEOQuake Toolbar”, turn on and run the site command above.
  • Install the “PaRaMeter” desktop application. It will extract all indexed pages of a website and return their PR.

3. Check backlinks in Yahoo Site Explorer and I also recommend AllTheWeb.com. As with the point above, you can turn on those firefox plugins to check what links have existing PR. You want to ensure the site has a lot of market relevant backlinks.

4. Make sure you check archives.org to establish a sites history.

5. Search for the domain name. This is something I always do. It often throws up interesting forum posts, profile links, all sorts of data to look over and ensure you make an informed choice before purchasing.

6. Check the age of the site using http://www.seochat.com/seo-tools/domain-age/

Getting It Indexed

There have been occasions when it has taken me a while to get an aged domain reindexed. The following are some of the best methods to get your site crawled fast:

1. Dynamic Pages

There are many sites that allow you to enter a domain and a dynamic page will be created with a link back to that site. These are big sites that are crawled a lot. For example:

http://www.builtwith.com

http://snapshot.compete.com

http://www.aboutus.org

http://www.quantcast.com

http://www.cubestat.com

http://www.alexa.com/siteinfo

http://www.siteadvisor.cn/sites/

http://whois.domaintools.com/

http://www.aboutdomain.org/backlinks/

http://www.whoisya.com/

http://www.statbrain.com/

2. Ping

Everyone should know about pinging your sites to get them crawled. One of the best tools out there is PingGoat.

http://www.pingoat.com

Where to get an Aged Domain

  1. Godaddy Tdnam – https://auctions.godaddy.com/
  2. FreshDrop
  3. Domain Samurai (Integrated with Market Samurai)

Searchbrat provide a range of SEO & Link Building Services. For more information check out Searchbrat.com.

45 Responses to “Buying the Right Aged Domain and Getting it Indexed Fast”

  1. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  2. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  3. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  4. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  5. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

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  7. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  8. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  9. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  10. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  11. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  12. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  13. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  14. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  15. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  16. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  17. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  18. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  19. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  20. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  21. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

  22. RT @searchbrat: Buying the Right Aged Domain and Getting it Indexed Fast http://tinyurl.com/39o5h5y

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  33. David @ seo-writer.ca says:

    It’s usually worth the money just because you hit the road running. Great tips here on what to watch out for.

  34. Sharon Hayes says:

    Great tips! The only thing I would have elaborated on are there are many other ways to acquire aged domain names. Here are some:

    1. Directly from the owner. Often sites retain PR/traffic even if they haven’t been updated in a while.
    2. Working with a domain broker. A domain broker can help you identify potential acquisitions and work with you to acquire domains within your budget.
    3. Backorders – Snapnames and Namejet both have domains you can backorder expired domains and get them before they are dropped and lose their creation date.

  35. searchbrat says:

    Hey Sharon

    Great additions. I use those myself, they are a little more expensive (as I was mostly referring to dropped domains above), but you can get great quality sites.

    Thanks again,

  36. mbts-mbtshoes says:

    It’s usually worth the money just because you hit the road running

  37. steven says:

    You should really discuss whether the difference between buying an already expired domain or a domain that is pushed from the current owner.

    From my experience 301 redirecting from expired domain don’t carry much weight in google if it has expired for a long time.

    Anyone else care to share their experience with buying domains and the best method to get their link juice?

  38. E-Marketing Express says:

    What is the normal market prices of a aged domain? Thx ^^

  39. Sharon Hayes says:

    “What is the normal market prices of a aged domain? Thx ^^” – as someone who has sold over 11,000 domains I can say that it varies tremendously. Age alone is not the only factor in determining what a domain can sell for. You can pick up aged domains for little over registration cost through places like Godaddy’s market place. To get specific keyword domains or domains with traffic that are also aged is a different ballgame. Although age can be important, it’s more important that the domain matches what you are doing. Hope this helps!

  40. Malaysia Tour Packages says:

    what would be the cost for aged travel domain..
    Please help me

  41. funwidmasti says:

    Again i will say a gr8 post..!!! :)

  42. Steven O says:

    Great post. I like the list of where you can get dynamic pages.

  43. Mian says:

    GD auction is an aged domain gold mine if you use it wisely.

  44. Bali adventure tours says:

    how the price for age domain??and how to look for it?thanks

  45. Willow Creek Real Estate says:

    These are nice tips which can be useful for anyone planning to purchase an aged domain. I have heard the problem of fake page ranks when they are being sold so people should really look out for this.