Sometimes when you're on the prowl looking to acquire links via link trades, buying links or contributing optimized content to a blog in return for a link or two, you can run into some sites which may seem like you've struck link gold .. but these opportunities may prove too good to be true. Case in point, you may find some site owners who are more or less giving away good links on sites with high PageRank or lots of incoming links, but what may look like incredible places to get links from, but I highly suggest taking a deeper look before striking a deal. Here are some red flags to look for when judging the quality of a site. Topic Irrelevance : Is the site's...
A lot of site owners and SEO's are familiar with keyword research tools such as Wordtracker, Keyword Discovery, and the free tools from Yahoo and Google. These keyword tools are an excellent way to not only find keywords which are relevant to you products and the usage popularity of these terms, but you can also forecast a bit with expected traffic and conversions for PPC and maybe even SEO. It is easy to become dependent on...
