If you are penalized by Google and going to close your website, stop! There is a way to save it of this hurricane and use it for your business marketing like you were doing yesterday. Itis sure that it will demand some hard work but considering the longer use and output, it is better that you stick to this one rather that creating a new website then spending day and nights for development and then promotion to make it stand at the top in Google SERP. In unison, the restoration of SERP for the previous website is far more beneficial than investing for new one and bringing it up from the roots. Here is how to do this!
We hear a lot of bad things about directories being devalued but in reality it's just the same as any other marketing tactic: It was abused so much that we lost the track: What's good and what's bad?
Today I have come across Shimon's interview with Greg Hartnett, the President of Best of the Web, otherwise known as BOTW (pronounced BotWah). I've known BOTW for ages but even I have heard so many bad things...
For businesses with small budgets, link building can be sometimes challenging especially given the fact that Google recently also changed the way they value links and websites. With the Google changing its algorithm to factor in the proliferation of spam and poor link building, careless practices have led to penalties in page ranking on Google Search engine result pages. Although there may be no quick fixes to the problem of poor link building, small businesses...
How Back-Link Profiles Have Changed Since Google Penguin
Google’s Penguin update was designed to clear out the websites with over-optimized back-link profiles.
A back-link profile is an overview of all your inbound links. For 8 years, up until the birth of the Penguin algorithm, the way to get your website to the top of Google was to include your keywords in all the key indicators on your page, and then build lots of links from the best...
We SEOs are obsessed with numbers, fact.
And, we often take it to the extreme. Often our decisions are based solely on data we receive from software packages we use.
We look at pagerank, domain rank, domain authority, no. of incoming links and many more and determine whether a site is worthy to build a link from or not.
Sometimes we might look at the page itself, scan it to see if the numbers match what the site...
Link building is an essential aspect of SEO that helps a website rank higher in search engines. This practice makes a website visible to target customers when they make use of relevant keywords in their search. If you want to make your business more personal and maintain long term connections, it is not possible to rely only on link building. It is important to stay in touch with customers, appreciate them, stay competitive and beat...
One of the most common ways to measure the success (or lack thereof) of an SEO program is to track the growth of organic visitors that came to the site using non-branded keywords. These are the visitors that found your website in the SERPs that weren't looking to do business with you specifically. For instance, someone might find DailySEOTip.com by searching for something like "SEO tips." The more visitors that find DailySEOTip.com through non-branded searches...
There is no doubt about it: link building has evolved. In fact, things have changed so much over the years that link-building techniques that were effective even a few years ago are already completely out of date.
Link building has always been evolving, but the recent Panda and Penguin updates from Google took things to another level. Panda targeted low-quality, thin content masquerading as useful information, whereas Penguin targeted unnatural links.
Building links to a new website is never easy. It requires a lot of dedication to increase the website's visibility to quality links. So how do you go about building links to a brand new site? Let's take a look at some of the effective linking strategies to help you accomplish this.
1. Using your own personal network
Getting links from family, friends, colleagues and clients with online presence is one very accepted way of beginning link...
If you were hit by a Google Penguin update this year (on April 24th, May 25th, or October 5th) it means your site was guilty of webspam tactics including keyword stuffing, link schemes, paid links, overuse of exact match anchor text and more. Unlike a manual penalty, where you can clean up your site and submit a reconsideration request to have a human quality editor evaluate your site, Penguin was an algorithmic update and the...