Content is the key of your website success. Why not leverage it to its full potential? Here's one almost must-work idea: create a solid, well-formatted glossary of terms in your niche and add it to your site. Here are two (very important) things a glossary can be helpful: It's an awesome, highly-effective long-term link bait. The more time your glossary is live, the more "authority" it becomes. You will need to update it now and then but all in all, you create it once for a life time and it never gets old (unlike many other types of link bait). It's a good way to generate additional (as a rule, highly targeted!) traffic from Google's definitions search. People who use define: operator are most often serious...
. One of the main goals of SEO is to build traffic. Why are so many SEO professionals ignoring directories? Search engines have not abolished directories! Google has simply gotten stricter when it comes to acknowledging specific directories. Despite that, they are still beneficial for PR and traffic gain. There are many different types of directories that can be of great value to your website or blog. Check out the article at Search Engine...
Our previous reader-contributed list of best keyword research tools was really popular (thank you, our valued readers!). So this time I suggest starting another one and create a quality resource of (free) backlink checkers. Again, let’s (try to) stick to the following rules in the comments: Only free tools please (or those that offer free trial); For paid tools: free trial terms; Each comment should contain a tool (please no “Thank-you” comments - just to make the...
There are many possible cases when you would like to compare the link power of two or more pages or sites: You may want to compare two or more of your competitors to identify the strongest / weakest one; You may want to compare the site link power and its rankings (remember, the quantity of links is not all: site age, link quality and other factors come into play); You may want to compare your site with a...
Per my experience, RELATED: is one of those Google advanced operators that are understood by only few people and thus are rarely used. However it is very useful and I for one use it no less than a couple of times a week. Therefore I decided to share how to use this Google search operator: Red Flag Use it to find (bad) link neighbors: RELATED: operator shows any page co-citation: i.e. what other resources are linked to from...
Social media sites for the most part offer all of their users a profile name and profile page. Take Twitter for example, on Twitter my profile name is @lorenbaker, and my Twitter profile ranks fairly well in Google for my name; Loren Baker. I have a fairly unique name, and there are not very many Loren Baker's out there, so I usually don't have a difficult time securing my profile name across social media...
With the ever growing popularity of blogs and social voting / bookmarking sites, you may wonder if good old 'web 1.0' forums are still worth the effort. My immediate definite answer is "Yes" and here are my points: Forums are still a good source of niche news and useful tips: look at WebmasterWorld forums - its Google section is my daily inspiration. Many forums still "follow" the links - and even if they don't, a...
Going local is the most effective way to build links. People are most likely to be interested to cover local event or start-up and link back. Thus, when starting a new link building campaign, make sure you've made the most of your local blogs, forums and newspapers. Twitter is a great tool to find folks covering local events. By going local on Twitter you will both build long-lasting relationships with local bloggers and journalists and get...
News is a great way to build links and awareness. If you've got some interesting news related to your business to share, you can create a press release using paid services like PRweb or you can do it on cheap or even for free (note: the first option doesn't actually substitute the latter one as you can do both or either of them depending on your money and time resources). While how to that...
Have you ever seen exact copies of your content on other sites with no link back to the original? If you have a blog with no more than 200 visits a day, your answer is most likely to be "yes" (or you just never noticed it).
Going after each thief demanding to remove the stolen content is both time-consuming and depressing. Why not try to force them to link back?
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