In a post-panda spammy-link-squashing world, conducting proper SEO outreach is critical to long-term online marketing success. Unfortunately, there are many techniques that can work in the short term but are bound to doom your rankings and credibility in the long run. Finding that perfect balance of efficiency and relevancy can be a tough battle with SEO outreach, but with the right hustle and attitude it can be done with great results. Here are some pro tips from start to finish for effective outreach.
Prospecting warm leads
Outreach can be a long process that takes weeks or months to pay off. For this reason, it is essential that you find leads that are as warm as possible to ensure that you have the highest chances for success and...
As of mid-April, algorithmic rollouts by Google’s Webspam team have impacted webmasters who have either built low-quality links, or had links directed at their sites using low-quality methods. Around 700,000 warning notices have been sent via webmaster tools, with penalties ranging from the loss of a few places in the rankings, to being de-indexed altogether. These recent penalties have led some to question whether there will be a resurgence in previous Black hat techniques being...
Many think that nofollow links are useless and some think they are useful. But really do they have any importance to them? The common places where we find no follow links are blog comments and forum signatures. They cannot provide value towards your Google pagerank, but they are not useless at all. They can help in fulfilling the main motive of driving traffic to your site.
So let’s find out what all a Nofollow Link can...
If you are sponsoring or speaking at an event or conference, then it's likely that you'll get links to your website from the main event website: you may appear site-wide on every page, or they might have dedicated pages listing the event's sponsors or speakers.
But if you are a mere attendee/delegate then don't fret, as there are a number of ways that you can leverage your presence at an event in order to obtain links...
Ok, I've promised to myself to stop writing about Twitter-stuff: the Internet is full of it already. But I stumble across so many Twitter apps, Twitter tips and Twitter tricks that I can't help blogging about it. So while the world is going crazy about Twitter, we learn to drive benefit from that:
Participate in multiple Twitter-related projects and Twitter memes, example: HistoricalTweets.com is a fun site that "proves" it that Twitter has...
The author of this guest post has long decided to make a living exclusively on-line. That was 5 years ago, and he never looked back.
In this time, I learned a lot of cool things about the Internet, and I made acquaintances and friends with many interesting folks from around the world. Since I’m doing this full-time, I regularly come across useful communities and resources which turn out instrumental to advancing my career and getting...
Anchor text is a hot topic amongst SEOs and link builders who continue to debate around the perfect formula for ranking success. Is it best to build ‘partial anchor text’? Should we aim for a bulk amount of exact match anchor text links? Or is it better to just build branded links and let the on page factors carry the relevance?
The truth is none of these approaches is the best way, but they all...
People who are looking to get their websites on top of Google SERP will take contextual links over any other kind of back link any day, mainly because they are as natural as a link can get, and holds a lot more value than a link coming from a "link directory", "link partners’ page" or even "footer" of a second rate website.
For all those reasons, guest posting is fast becoming one of the most...
Do you guest blog or plan to? Then you are likely to be in constant search for new tips and ideas to learn from and get inspired.
Guest Blogging Master is a new eBook that outlines the whole process clearly and walks you through all the steps.
The eBook provides clear guidelines on how to search for guest blogging opportunities (providing some cool search tips as well as offering you to join MyBlogGuest), how...
As we all know, link building is a huge part of search engine optimization and also one of the hardest things to do right. With so many techniques and search engine algorithms changing frequently, sometimes it is hard to come up with the right strategy. However, if you incorporate different highly effective techniques in your overall strategy, you will increase its efficiency to the maximum.
A technique that I have discovered recently is event blogging. For...
