In 2013, Google brought us updates to the Panda and Penguin algorithms and the unveiling of Hummingbird, which focused highly on precision, speed, and conversational search. A large focus of these updates are on usability and organic search, weeding out spam links and sites that lack usable content in an attempt to increase its page rank without offering rich content relevant to users. The trends for 2014 are already set and those in SEO...
Google declared launch of a new search algorithm, Hummingbird, on its 27th September, 2013 which was Google’s 15th official birthday, though it had been up and running since August 30, 2013. According to the creator, with this algorithm Google searching will be a more human way in order to interact with the users and provide them with a more precise answer.
Here is what we know about this new algorithm so far.
SEO is becoming everyone’s greatest nightmare these days. While people are trying to keep up with the new strategies of SEO, Google is busy improvising its tactics.
GOOOOOGLE WHY OH WHY DO YOU DO THIS TO US?
Anyway, so what can you do to help boost your SEO and make a difference? Here are 3 tactics that will make a huge effect but beware!!! These are some crazy tactics.
The online world is constantly changing, and website traffic strategies that were effective in the past may not deliver the same results today.
If you do not make constant effort to keep your website up-to-date, you may see a decline in the number of visitors to your website.
Here are a number of signs that may suggest that your website is losing traffic.
Penguin 2.1 algorithm updates from Google have taken the SEO world by storm! Professionals dealing with optimisation have to rethink their strategies to incorporate the new inputs and changes. How much have things changed in the SEO scenario post Penguin 2.1? Here's a look at the various aspects of search engine optimisation with the associated changes. Link building a) Pre-Penguin Scenario Website submissions were time-consuming process with people searching for directories. Similarly, you also needed to find...
With Google focused on its intent to clean up the web, link building has been going through dramatic transformations. While many SEO professionals work with and for these links, ultimate success for the clients they work for isn’t determined by links at all. Instead, it’s on what finally matters to client: revenue and profits. Link building is one of the critical factors for SEO process. Circa May 2013, Google released Penguin 2.0 – an update...
A lot of small businesses aren't sure whether or not they should attempt to manage their SEO efforts in-house or if they should outsource. Before determining your best business strategy, it's important to look at the pros and cons of keeping your SEO efforts in-house. Approximately 64 percent of marketers continue their SEO campaigns in-house, according to a survey conducted by the Marketing Sherpa. While some small businesses report using a combination of in-house and outsourced SEO...
Anyone with a website has heard of Google's new algorithms, Panda and Penguin. These algorithms are designed to help web users have a better experience when searching for content.
Due to the number of webmasters using 'illegal' SEO methods or Black Hat SEO, Google decided to do something about it. People were being redirected to sites that ranked highly on the search engine due to keyword stuffing, falsifying site description, and other suspect means.
When using videos, most companies will gain a lot of new customers as people love to watch short clips on the Internet; however, many business owners put up videos and do not get the desired results. Luckily, with these ten tips, one can see their video do well and their website rise in the organic rankings. 1. Focus on the client: all too often, a company will create a video and take the proper steps to...
As a writer at a link building firm, I’ve written on a lot of topics for a lot of different clients. I’ve written about everything from big business telecommunication strategies to jewelry pliers –and yes, I’m really awesome at trivia now. Often, to write for these clients, various pennames must be created. I can’t have my own name being all over the internet as an authority on hair bows, government policy, and clocks, that’d...