Marketing a particular product, service, website or brand in a lot of markets leads to links being given naturally. However, despite what anyone tells you natural link building doesn’t produce a horde of backlinks and/or editorial reviews or Diggs, or social media mention unless you nudge it forward, ie. market your content.
Archive for the ‘seo’ Category
Does Link Building Through Marketing Really Work?
Choose the Correct Local Listing Categories
*The following is the guest post by Emily Thompson*
The Google Local Listing has grown in importance more and more in recent time. In many instances, the local 7-pack, consisting on local listings, is appearing at the top of a search results page, above even organic listings. This placement creates huge opportunities for [...]
What You’re Missing on your Website or Blog: A Secret for Content Creation
Some days, it’s nearly impossible to come up with fresh content for your blog. Other days, you’re brimming with ideas.
Or maybe you think your website is as perfect as can be - all of your visitors find exactly what they came for.
Regardless of which camp you’re in, your website [...]
Affiliate Marketing Report Card
Want to get into affiliate marketing and puzzled on which way to go and which programs to work with? The Affiliate Marketing Report Card may be right up your alley. If you are looking for an interesting comparison of affiliate programs.
Every affiliate marketing account offers different types of commissions, order sizes, and may have specific [...]
Keywords Research for Online SEO Applications
Have you ever wondered why that really good looking website that you thought had all the perfect information on it to get tons of traffic doesn’t rank anywhere near well on the search engines?
Sure it’s great looking, but who can tell if they can’t find it?
And how about your web site? Are you working hard [...]
SEO Wikipedia Style
*This is a guest post by Jason Capshaw*
If you have been in the internet marketing game for any length of time, chances are that you have run up against a highly-ranked Wikipedia page in your search vertical. SEO is no exception.
Not only does Wikipedia have the first two spots, but it also [...]
7 Widely Believed Myths Of SEO
*This is a guest post by Christopher Holland*
I recently signed up to a few business and SEO forums and was amazed at what people still recommend.
As there are so many people offering outdated or wrong tips and tricks on how to improve your search engine optimisation (SEO) campaigns, I thought I’d [...]
The Key to Search Engine Optimisation
*The following article is by Christopher Holland*
As the saying goes, patience is a virtue. Patience is one of the key parts to running a successful search engine optimisation (SEO) campaign.
Creating a website that will rank highly on search engines does not happen over night. There may be quick fixes (as [...]
The Second Ranked Website Is The First Loser
I think that everyone understands that top-ranked websites receive more traffic, more sales and more brand recognition than lower-ranked websites. But do you know what surprises me? Those top listings also gain a higher level of esteem and authority than lower-ranking websites.
It would appear that search results are perceived to be more of a top-10-best listing than an alphabetical phone book listing. In other words, people don’t believe that a website gained the first position because its company’s name starts with the letter “A”, but because it is inherently more valuable than the other listings.
Don’t Use Number of Indexed Pages as a Primary Success Metric
*The guest post is by Hugo Guzman who is the Vice President of SEO & Social Media at Zeta Interactive. He can be reached via email at hguzman@zetainteractive.com or via Twitter at http://www.twitter.com/hugoguzman*
I was speaking with a prospective client today that shared what they thought was their most pressing SEO issue [...]

