There are two main reasons why you would want to hide your affiliate links from Google:
They "leak" link juice;
They say, Google hates affiliate links because they show to Google that the site's content is "second-hand"
So, we are running into the dilemma here: we want to monetize Google traffic and we don't want to risk our reputation. Two main strategies to use are (note: to avoid link juice leak, the combination of these strategies can be used):
So your site got hacked. Google identified some malware on it and put "This site may harm your computer" notice next to your site listings in SERPs.
It happens so often today that you don't even need to be too surprised: no panic, just take action.
Steps to take:
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One of the main goals of SEO is to build traffic. Why are so many SEO professionals ignoring directories? Search engines have not abolished directories! Google has simply gotten stricter when it comes to acknowledging specific directories. Despite that, they are still beneficial for PR and traffic gain. There are many different types of directories that can be of great value to your website or blog. Check out the article at Search Engine...
So you've built a site and started to see some Google traffic and feel happy. And then one day comes when you wake up in the morning and find your site penalized (here are some ways to find out if you are penalized). A nightmare... But life goes on and you have two choices: either you give up and start from scratch or you try to give that old site new life.
One way...
The guest tip is by Andrew Morris
Reducing your AdWords PPC campaign costs (as well as proper pay per click management) is crucial to ensuring you meet your conversion objectives. Cost control occurs at multiple levels in your campaign. There are a handful of manual adjustments that you can make to trim campaign costs. In addition, certain software tools—including bid management ones, in particular—can automatically control keyword costs....
A WebmasterWorld thread discusses a great case study which should be shared with as many webmasters as possible to warn them against the screwed start. Here's what it is about:
A guy decides to create a network of 100 sites following ALL Google guidelines;
Each site has only one page and almost no content;
The sites are NOT interlinked (as this is against Google rules);
Each site targets tiny keyword all in the same niche;
All the sites...
The following tip was kindly provided by Matt Leonard, follow Matt on Twitter or watch his awesome contributions on SEJ!
One of the most important elements in your organic SERP is the meta description. While it’s well known that bolded keywords increase click through, many SEO professionals fail to take advantage of the surrounding message.
Since tracking CTR is extremely difficult to accurately do with natural...
Thanks to John Casiello for providing today's SEO Tip
Google delivers the best search results based on content relevancy and information freshness. Spiders are very busy as they regularly crawl our sites looking for information keep Google's database full of fresh information.
However, because of the vast amount of data available, spiders have become very strategic in their crawling, visiting more frequently those sites with fresher information. If you feed the spiders more frequently, they’ll...
When I talk SEO with clients or businesses, sometimes I notice a pullback or negative reaction when discussing video seo, or viral video marketing, as a way to enhance search presence in the Google, Yahoo and Microsoft search results.
A lot of businesses have a 1990's mindset that video production is an expensive and time consuming process. Recent changes in the costs of equipment, production and online video sharing sites such as YouTube or Facebook however,...
You don't use MSN / Live.com search, do you? So you might be probably totally unaware of its little handy advanced operator that shows who the domain links out to:
LinkFromDomain:domain.com - use it obtain valuable information that you can use in multiple ways.
Use it to see if you have an opportunity to get a link there too (if sites it links to are of the same type of yours);
Research the site partners;
Discover the...