*The following guest post is by Amber Singleton Riviere* Web design can be challenging. For me, the challenge is in not making things too complex and in keeping things simple and clean, which makes the site more user-friendly and a more pleasant experience for visitors. Here are a few steps to make sure your site is effectively helping you achieve your objectives, while remaining easy to use for your visitors. Step 1: Keep it simple. I think it's tempting, or maybe just our first impulse, to over-complicate things. Website design is not exempt from that tendency, but if you want to build a site that's effective (that helps you achieve your goals), simplicity is key. What is simplicity in web...
*The following guest post is by Duncan* I like to think that I have become a more passive and accepting internet user over the years. Perhaps this is because I no longer have to wait ten minutes to upload an image and web pages load as fast as my brain works (sometimes even faster). I have not however lost my contempt for people trying to get one over on me or make me do things I...
Friday's SEO tip is by Alexander Villamizar of LatamSEO.com
Not long ago I read the post called "Website Usability Equals Better SEO" and here's a quick tip to improve your site usability!
By using click recording software, you can learn a lot about your site usability and user behavior: which elements of the site attract more clicks and if the users do what you want them to do.
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Breadcrumbs use a single line of text to show a page's location in the site hierarchy. They are very helpful both for SEO and enhanced usability: From SEO perspective, breadcrumbs allow for "reversed" crawling (for example, when a deep page gets a lot of link juice from social voting sites, breadcrumbs help to spread it to higher levels); From usability point of view, breadcrumbs help users to understand where they are in relation to the...
Today's SEO tip is very short but it is a really good reminder for us, SEOs, that website success is not primarily about search bots - make it for people in the first place. The SEO tip is provided by Scott of Usable.co.nz Make your website as easy-to-use as possible for humans. For example: use a simple navigation menu located in a conventional position (e.g. top left); avoid jargon except when you know your audience will...
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