Why did you start your website in the first place? If you started it as a hobby blog so you had somewhere to write down the random thoughts that popped into your head you don't have anything to worry about. It doesn't matter what your website looks like because you're not trying to make money from it. If you started it because you wanted to build a business it's a completely different story and it will need to be optimized in order to increase sales. If you don't optimize your website you can't expect to make nearly as much money as you should be making. It's pretty sad because what if you could increase your profits by 50% with only a few simple changes? If you've...
Smartphone and tablet use is on the rise and it is changing the way people search. Siri and Google Voice on smartphones allow users to search by voice command. These results can be different from traditional search engines like Google and could really change the search landscape and search engine optimization.
So what does voice search mean for SEO? Read on to find out.
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A website's load time should be faster than a blink of an eye. Quite a tall order? Not really, and we're getting there. Speed is important for the sites' analytics but more so for the customers who are either purchasing something online or getting some info. In the blink of an eye Load time refers to the time that a web site takes to load all of its elements for them to be viewed by the user....
In an effort to simplify and improve its service for customers, Google has combined the privacy policies from its 70+ sites into a single one that is easier to understand. Additionally, this policy change lets Google combine all the data a user has from any of its services into a single customer profile. Off the bat, this move seems very big brotherish, but really this marks an effort for Google to better serve each user...
*The following guest post is by Amber Singleton Riviere* Web design can be challenging. For me, the challenge is in not making things too complex and in keeping things simple and clean, which makes the site more user-friendly and a more pleasant experience for visitors. Here are a few steps to make sure your site is effectively helping you achieve your objectives, while remaining easy to use for your visitors. Step 1:...
*The following guest post is by Duncan* I like to think that I have become a more passive and accepting internet user over the years. Perhaps this is because I no longer have to wait ten minutes to upload an image and web pages load as fast as my brain works (sometimes even faster). I have not however lost my contempt for people trying to get one over on me or make me do things I...
Friday's SEO tip is by Alexander Villamizar of LatamSEO.com
Not long ago I read the post called "Website Usability Equals Better SEO" and here's a quick tip to improve your site usability!
By using click recording software, you can learn a lot about your site usability and user behavior: which elements of the site attract more clicks and if the users do what you want them to do.
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Breadcrumbs use a single line of text to show a page's location in the site hierarchy. They are very helpful both for SEO and enhanced usability: From SEO perspective, breadcrumbs allow for "reversed" crawling (for example, when a deep page gets a lot of link juice from social voting sites, breadcrumbs help to spread it to higher levels); From usability point of view, breadcrumbs help users to understand where they are in relation to the...
Today's SEO tip is very short but it is a really good reminder for us, SEOs, that website success is not primarily about search bots - make it for people in the first place. The SEO tip is provided by Scott of Usable.co.nz Make your website as easy-to-use as possible for humans. For example: use a simple navigation menu located in a conventional position (e.g. top left); avoid jargon except when you know your audience will...
