Sometimes the most genius ideas are just at your finger tips. You just need to go ahead and take them. For example, don't waste hours of your precious time wrecking your head over new post ideas. When you are stuck, look for inspiration within already published content. Google Analytics is the perfect tool for that: Go to your "Top Content" section: Click on each link and then go to "Entrance Keywords": now you've got the whole list of various words referring people to that page. Some of those keywords perfectly describe the post content. And some are so-called "accidental" referrals: those you never counted upon. Those search referrals may be really good and they probably slipped just because your post was fresh at the moment of searching and thus Google...
The guest tip is by Andrew Morris Reducing your AdWords PPC campaign costs (as well as proper pay per click management) is crucial to ensuring you meet your conversion objectives. Cost control occurs at multiple levels in your campaign. There are a handful of manual adjustments that you can make to trim campaign costs. In addition, certain software tools—including bid management ones, in particular—can automatically control keyword costs....
For a long time SEOs have been wondering about the SEO value of named anchors (/page#headline1) linking to some parts of the page. It is often used for FAQ pages where each link qauickly takes you to the chosen answer. A really great find by WebmasterWorld member: Google adds Wikipedia on-page navigation to mini-sitelinks within Google SERPs. Here's one of the examples: Here's how Google SERPs look like for [Star Wars]: Notice those mini-sitelinks under...
Getting your page to top 10 results in Google is one thing but getting people to click through is yet another story. It is easier if you are #1 of course - but if you are somewhere in the middle, catching surfers' eye is quite hard. One way is to make your title short and concise, as well as do your best to make it contain the search terms (which will be...
A WebmasterWorld thread discusses a great case study which should be shared with as many webmasters as possible to warn them against the screwed start. Here's what it is about: A guy decides to create a network of 100 sites following ALL Google guidelines; Each site has only one page and almost no content; The sites are NOT interlinked (as this is against Google rules); Each site targets tiny keyword all in the same niche; All the sites...
We have already discussed why adding breadcrumbs is beneficial for both user experience and SEO: they help users to understand where they are in relation to the rest of the site and provide better interlinking and thus easier crawling.
However what also should be mentioned is that usng your keywords in each and every level of the breadcrumb path may look like you are stuffing your internal anchor tet with keywords.
30 Comments
The following tip was contributed by Chelsea Blacker.
Segmenting keywords is one of many exciting developments of the new Adwords interface. For instance, you can view how keywords are performing by segmenting them by CTR, quality score, and 14 other measurements! This gives you a clearer picture on how keywords are performing based on a variety of stats.
15 Comments
Copyright Daily SEO Tips.
All Rights Reserved
Search & Social Services
