Dec 23 2009

Get on Top of Google SERP by Optimizing for Local Search Results

Today's tip was submitted by Umair Asif Google has already started integrating local search results into the main page of regional search engines. Few US users may have noticed it, but it has huge implications for webmasters and SEO experts outside the United States. Here is how it may look for someone searching in Ireland…

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Follow Google’s Webmaster Guidelines to Keep Safe from Penalties

*The following tip was shared by Eric Gesinski who does Oklahoma SEO* If you're serious about doing SEO, you need to make sure you follow the rules to stay in the good graces of the current primary search engine. Google has several guidelines on how sites should be constructed. Follow these to keep your SEO performing well. Ignore them at your own peril. The main reason to follow Google's major guidelines are to...

22 Comments

What’s The Fastest Way to Remove a Page from Google SERPs?

It may be not  a frequent situation but it may happen so that you need to remove a page from Google SERPs really fast. What's the best way to do that? Try this: Exclude the page in Robots.txt + remove the pages using the URL removal tool in Webmaster Tools. Return 410 status code for the page (to show the page is gone for ever); Don't do this:

6 Comments

What If Part of the Word Looks Like a Spam

There is an interesting discussion taking place at WebmasterWorld forums that discusses how the word "specialist" can be treated by search engines. The thing is that if you start optimizing for it (e.g. including it in the title tags, anchor text, etc), this may look suspicious to search engines because of "cialis" embedded into it. It is actually sounds quite probable - and even if that's just a suspicion, rumor or just good old...

1 Comment

How to Get a Jump Start on SEO for a New Site

*The following tip was shared by Eric Gesinski who does SEO in Tulsa, OK* There are two quick tricks to getting a jump start on SEO for a new site. They work better than they should (in many people's opinion), but nevertheless - they do work. 1) Buy a domain containing your primary keyword(s). By purchasing a domain with your primary keywords (if it's available), the search engines will...

13 Comments

Google Analytics: How to Track Image Referrals

*The guest tip was provided by Gaurav Sharma* Google Analytics classifies traffic from Google Images as referral traffic. Websites which get a lot of traffic from Google Images are not able to analyze the keywords they get the traffic from. There is a way to force GA to treat Google Images as a search engine. Below is how GA code will look like:

18 Comments

Is Your Traffic Estimate Correct?

The following guest tip was provided by Umair Asif. While Google Adwords Keyword Tool is a great resource to evaluate the number of searches for a keyword, I assume that a majority of webmasters do not realize how easy it is to inadvertently distort calculating the amount of traffic for a keyword. The reason for this posting is to clear a common misconception regarding the amount of searches for a given ...

15 Comments

Make Static Content Fresh by Aggregating Social Media

The following tip was provided by C. Maund-Anderson of CanadianVirtual.ca SEO Blog. A great way to make static content fresh is to aggregate social media. Using a social media profile that you update regularly, build an RSS feed or widget out to your static page. Make sure that the time stamp from the feed gets published onto your site or page, and your newly published content is accessible by the Search Engines. See how aggregated...

7 Comments

Google AdWords Quality Score Explained in Simple Words

*The following tip was shared by Eric Gesinski who does Tulsa SEO and PPC work* A major part of Google AdWords that should be paid attention to is the Quality Score. This is a ranking between 1 and 10, 1 being worst, 10 being best. It's not on by default in the settings. To have it show in your AdWords display, inside your keywords tab go to "Filters and views" and select "Customize...

5 Comments