Aug 31 2009

Dig Your Top Content for Keywords with Great Potential

Sometimes the most genius ideas are just at your finger tips. You just need to go ahead and take them. For example, don’t waste hours of your precious time wrecking your head over new post ideas. When you are stuck, look for inspiration within already published content.

Google Analytics is the perfect tool for that:

Go to your “Top Content” section:

top content

Click on each link and then go to “Entrance Keywords“: now you’ve got the whole list of various words referring people to that page.

Entrance keywords

Some of those keywords perfectly describe the post content. And some are so-called “accidental” referrals: those you never counted upon.

Those search referrals may be really good and they probably slipped just because your post was fresh at the moment of searching and thus Google thought it might be more interesting than older and more relevant pages.

Those search referrals are gold. Target an article to them, link to your top content (and thus improve its rankings) and thus achieve two aims with one shot:

  • Publish new targeted content and increase your traffic (you already saw those words were capable of driving some traffic, so you know for sure this will work);
  • Increase search traffic to your top content by linking to it from fresh articles.

22 Responses to “Dig Your Top Content for Keywords with Great Potential”

  1. Dig Your Top Content for Keywords with Great Potential | Daily SEO Tip http://tinyurl.com/l5az4y

  2. Dig Your Top Content for Keywords with Great Potential – http://bit.ly/VzMFw ( must say Ann Smarty knows her stuff well )

  3. Javs says:

    Excellent idea Smarty. I feel this post is easy to understand and implement so that we get good traffic.

  4. VVS-Hedestoker says:

    Cheers for sharing this very interesting article. Cool stuff. Really enjoyed it.

  5. Pet stores says:

    I have a letter posted as content on 1 page of someone else’s website. ‘Google searches’ show it to rank within the top 3 sites for 2 keywords for over a year now. Is there any way I can learn how many visitors it has – without posting a visitor counter script on this other person’s site?

  6. Project Management Software says:

    Its always true that we can increase our traffic by staying updated and having fresh contents.

  7. Email Marketing Alex says:

    It’s a good tip. I’ve found a few gems now and again :)

  8. Oliver says:

    Great article and some good tips I could use to help me write new blog posts. Never thought about doing this before, but now I will have to. Thanks for sharing this information.

  9. liposuction says:

    I agree. Good keywords are always helpful in SEO.

  10. Dipali says:

    Thanks ann for sharing another stunning tip. I think its very worth for any website to write content or blog post on highly searchable and visited topics. Some time I’ve been used to write blog post on current highly searching trends on my blog. Thanks for sharing it.

  11. iPhone Developers says:

    I too agree. Good keywords are always helpful in SEO and SEM optimization process

  12. Frank Marcel says:

    Nice tip! Also, checking entrance keywords for top content is helpful for content re-SEO: changing title, refreshing content, etc.

  13. business mobile tariff says:

    Is there any way I can learn how many visitors it has – without posting a visitor counter script on this other person’s site?thanks a lot very nice post.

  14. Computer Repair says:

    Good tips for top content for keywords. I’ll check my analytic account. Thanks for information.

  15. mortgage loans says:

    I have a letter posted as content on 1 page of someone else’s website. ‘Google searches’ show it to rank within the top 3 sites for 2 keywords for over a year now.thanks for sharing.

  16. Josh says:

    Great tip, Ann! So simple yet often overlooked!

  17. Label Printers says:

    Good trick for top content for keywords. Thanks for share good information.

  18. Joel McLaughlin says:

    Great innovative ideas… Work smarter not harder type of thing

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    Thanks of mirc sites..

  20. chat says:

    Leading to chat and leader of the chat rooms, thanks

  21. NFL Jerseys says:

    Good insightful article about dig your top content for keywords.

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