Jul 26 2011

Facebook Marketing Tactics and Tips

Facebook marketing is increasingly getting into blogs and websites. Social media channels such as YouTube and Slideshare also have features which allow you to share content with your Facebook friends.

The following Facebook marketing techniques will help you promote your Facebook page by engaging your audience, acquiring more likes and provide tips for retaining your audience.

Use custom tabs

You could create a landing page which offers a free gift for signing up. You can also change the offer by carrying out split testing (trying different landing pages).

Use a reveal page to get more ‘likes’

A reveal page offers exclusive access to content such as an online tutorial, an exclusive video or a song. Such an offer is an incentive to encourage visitors to ‘like’ your Facebook page.

Run surveys

B2C brands can use Facebook to test if a product is viable by running surveys, asking people if they like a product or not. The real time open forum offers the opportunity to carry out free market research. This is a strategy that I have used frequently to test my ediet coupons and weight watchers discounts.

Post trivia questions

These might not be directly linked to your service or product, but should be relevant to your target market.

Link to Twitter

Allow visitors to your Facebook page to view your tweets without having to leave Facebook.

Respond to comments

Responding to comments not only enhances your Facebook edge ranking, but also wins the loyalty of fans as you interact with them personally.

Place a ‘like’ plug-in in your blog or site

This will enable people to ‘like’ your Facebook page immediately after reading a post in your site or blog.

Advertise on Facebook

This is a relatively inexpensive and easy way of advertising. The cost can be capped daily (e.g. $15 a day) and low budget advertising done for testing.

Run a competition

Many people love a challenge. Facebook has several applications which will enable you to run a competition.

Link to Facebook in Your Email Newsletters

Integrated marketing will make your brand more visible and make it easy for individuals to ‘like’ your page.

Update your page with recent blog posts

This will enable visitors to your Facebook page to read your posts without having to go to your site or blog.

Embed Your Online Store

While you engage with your customer, remember that your ultimate goal is to get them to buy your service or product. It is therefore advisable to have your online store on Facebook.

Charles is a technology lover who also blogs about special coupon and discount offers such as weight watchers discounts and ediet coupons. Recently, he shared a weight watchers discount coupons and ediets promotional code in CouponTriumph, a coupon blog.

12 Responses to “Facebook Marketing Tactics and Tips”

  1. TheClickMagnet (The Click Magnet) says:
    July 26, 2011 at 10:25 pm

    http://dailyseotip.com/facebook-marketing-tactics-and-tips/1749/ http://fb.me/S1phvEZM

  2. Ahmad Badyari says:
    July 27, 2011 at 6:48 am

    Face book is one of the biggest social network and the may beneficial for any only business if we use the proper . Thanks for sharing these nice tips

  3. AndreaPrice2 (Andrea Price) says:
    July 28, 2011 at 5:24 am

    Facebook Marketing Tactics and Tips – http://dailyseotip.com/facebook-marketing-tactics-and-tips/1749/

  4. jonathanfraser4 (Jonathan Fraser) says:
    July 28, 2011 at 1:11 pm

    Facebook Marketing Tactics and Tips – http://dailyseotip.com/facebook-marketing-tactics-and-tips/1749/

  5. Henry Louis says:
    July 29, 2011 at 9:07 am

    I have not tried Facebook advertising & Running a competition on my business page. I have tried other things & noticed a little success. Hopefully these two activities add a little more percentage to my activities.

  6. Moser Kostas says:
    August 1, 2011 at 11:11 am

    I have tried Facebook Ads and I have to admit that results for my niche were much better than Adwords. With Facebook ads you can target people more easy and this rocks!

  7. kenbotham (Ken Botham) says:
    August 5, 2011 at 5:23 am

    Facebook Marketing Tactics and Tips – http://dailyseotip.com/facebook-marketing-tactics-and-tips/1749/

  8. detkhobut says:
    August 16, 2011 at 7:13 pm

    Dont forget the info tag.Your info tag is a great place to providen a company description and incorperate links to your main site.

  9. SEO???? says:
    August 18, 2011 at 6:54 am

    this is userful imformation .
    i will try it in my online shop!
    thx!

  10. Sandy says:
    August 19, 2011 at 12:59 pm

    It looks so simple. but too difficult when implementation starts. One more tips…If you own a blog, you can add Social RSS apps to your facebook apps for automatically sharing your blog post.

  11. Abercrombie And Fitch says:
    September 23, 2011 at 5:00 pm

    i jump here from your post on v7n forum. this is really helpful for me a newbies to facebook. i got a question, how to create a reveal page? is it a app to facebook? is it possible to let the visitor go any further on my facebook page before they like my page? please advise.

  12. Seven Hills Luxury Real Estate says:
    November 1, 2011 at 9:18 am

    Facebook is the largest social media website and advertising using Facebook means that you get a large number of potential customers who may turn out to be your customers for a long time. This however needs quite some work and dedication because social media marketing is not very easy but when it picks up then you will be happy with the results.