How to Build a Natural Backlink Profile
There is often talk of building ‘natural’ links when it comes to link building in search engine optimization. What does it mean to build a natural link profile? While the idea is quite simple, there is significant debate on the issue’s importance and how much we are able to push the envelope.
The general idea of a natural link profile is that the links to your site should appear to have come about without the aid of heavy link building techniques. A site should not have tried to ‘game’ the search engines by paying for links or doing anything that manipulates the search engine. This goes both for the type of sites that are linking to your website, and how quickly they have arrived.
If a new website appears and suddenly get thousands of links from nowhere – this can raise a red flag with search engines. However, some people overestimate this effect, particularly on the modern web. It can sometimes happen that a new website can get thousands of links in a short period of time, if it is a noteworthy site launched by a significant entity. For example, a car manufacturer could launch a new website, and this will generate a lot of links and traffic from social networking and the blogosphere.
Search engines therefore have the difficult task of automatically working out which sites are relying on link-building tactics which are falsely inflating their importance, and which sites people are actually interested in. If a search engine is too lenient, then its listings will be full of irrelevant content. If the search engine is too strict, then its content becomes outdated. Of course, they have incredibly complex algorithms that take into account many different factors to do this. But what does this mean for the search engine optimizer?
When link building, try not to focus on simply one type of attack. A link building campaign should target different areas that would naturally be linking to your website – some small sites, some large sites, certainly some social networking sites, blogging sites and forums. If possible, your link building should be more focused on ways that will encourage other people to build links for you – this will result in the most natural link profile.
Building a natural link profile is simply about spreading your time correctly across all of the various places that would link to your site naturally.
Claire Jarrett runs Marketing By Web, who offer SEO Bristol and are a PPC Management Company
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15 Responses to “How to Build a Natural Backlink Profile”
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I think, the article writer got the answer to his/her question. having said that, I think not just a (new) noteworthy site that can build thousands of back links, I think if you know what you are doing and have a reason to launch any site, be it new or old, getting thousands of link is as a result of spreading your tentacles across the nook and corner of the web, either by press release or others without even doing any trick!
That very true… One should try different ways to focus on different areas in order to keep the linking patten natural… I believe Guest blogging and Forums is a better way to get links as this can give you some automatic links as well…
How to Build a Natural Backlink Profile http://bit.ly/eseSRx
I like to use article directories that allow syndication – I get great backlinks that way without doing anything!
I think that the only way to build a natural link profile is by site visitors linking to you because they find your content useful, blog commenting, writing articles etc. However Google doesn’t seem to penalise practices such as forum profile creation which a lot of seo companies still use in order to obtain a high number of links for the client websites.
This is really really great advice of yours, however it is really important to make a natural back links related to your sites title and description. Isn’t it? What will happen to the backinks not related to your site? I that a bad backlinks, can it affect your google ranking? Anyway, Thanks a lot for the great info! Brilliant!
I tried everything, but it just does not work for me.
buying backlinks does it effect your rank in the serps?
Natural and consistent link building – no software used is still the best way, I think
As a follow up. If you have a very good content or niche that will have every blogger talking about you, there goes your very natural back links…take my word!
Very true, I think some of it has to be related, and some of it ‘shouldn’t’ be related because that’s the way it would happen naturally.
Do we have to create a new e-mail address for each website that we want to have backlinks and how long time is enoug to start for backlinking for micro sites that newly created?
very interesting subject , I tried with my web site http://www.hespressmaroc.com but doesn’t work can you help to have a good back link
many thanks
I am so sure they have the ability to monitor every move under the roof.
That would be one smart algi to keep up with natural or not natural based on the authority of a site. I think people are just getting a little scared. I wouldn’t worry about it until you hear people losing rank because that bough 5 pr 8 sites to link back to them
good day.
What is about directory submission and link exchange?is it a natural link building method?