*This guest tip was provided by Dee Barizo from Celebrific*
Once you’ve been running a site for a while, your analytics stats become a great source of information for improving your search optimization. One simple way to leverage your stats is to figure out which pages or posts are attracting the most search traffic.
For this tip, you’ll need Google Analytics.
First, go to Content and then click on Top Landing Pages.
This will bring you to the screen that shows your best landing pages. However, you need to filter them to show the visits from search engines. Go to the drop down menu and click Source.
Now you can see where the traffic is coming from. The sources labeled google, yahoo, or bing are search engines. The others are either direct traffic or referral traffic.
Now that you know your top search content, you can use this information and create similar content to drive more search traffic to your site.
Good tip!
From this report you can further filter to see only results that match google, yahoo, and bing as mentioned in this post.
After completing the steps above, click “Advanced Filter”, change the dimension to use Source instead of Page, enter “google|yahoo|bing” into the text box without the quotes. Click “Apply Filter”.
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Nice one, Josh!
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Isn’t it just easier to go to top landing pages and select just “non paid search traffic” in the default segments?
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It’s good way to know about major traffic is coming from the page. Thanks.
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Nice tip, Josh. Thanks.
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Well that’s really great tip. By the help of this we can get to know that from where we are getting traffic on landing pages.
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I’ll check it out the source of landing page. Thanks for information about it.
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