The following tip was provided by C. Maund-Anderson of CanadianVirtual.ca SEO Blog.
A great way to make static content fresh is to aggregate social media. Using a social media profile that you update regularly, build an RSS feed or widget out to your static page. Make sure that the time stamp from the feed gets published onto your site or page, and your newly published content is accessible by the Search Engines.
See how aggregated Tweets get picked up:
The Tweet:
The SERPs:
Then give Google/MSN/Yahoo/bot the heads up that you have updated your page or site via a sitemap, Webmaster Tools, or the old fashioned way, by sending a ping.
Advanced tip: Add a nofollow to any links back to your social media account, this will give your site or blog authority over your account, so long as your social account’s link profile is smaller than that of your site or blog. Social websites tend to have a lot of trust and authority, and link profiles are the lever to combat this.
Start searching for the phrases that you’ve made in recent updates to your social profile, and if done correctly, your site or blog will show up in the results!
Caveat: This works best on less competitive search queries, results may vary on highly competitive terms.
Freshen up your static content by aggregating out your social media! –> http://bit.ly/6PeRyY <– Daily SEO Tip provided by yours truly!
[Reply]
http://tinyurl.com/yk4pdvk Make Static Content Fresh by Aggregating Social Media //great tip @seosmarty tks
[Reply]
This is indeed a very good tip. Not only does it keep your content fresh for Google, it also keeps your readers who are not on that particular social medium interested.
[Reply]
i dont so understand… any steps to follow ?? how to add the nofollow to any links back?
[Reply]
I totally agree with you that by the help of aggregating social media we can make our static content Fresh. Thanks for sharing helpful information with us
[Reply]
Wow, I’m not understanding this. This topic sounds great but I am lost.
[Reply]