They say that when it comes to blogging, content is king. But contrary to popular belief, a talent for writing is not the only thing that you need in order to turn a profit. There’s also the small matter of traffic to consider. Regardless of how skilled you are at turning words into interesting paragraphs, traffic never has, and never will be, automatically yours. Words are but one ingredient of a popular blog. And when you miss one of those ingredients, it’s very easy to find your talented words going unrewarded. Here are seven reasons talented writers don’t make it as popular bloggers. Bad First Impressions The first rule of turning great content into profitable content is that people actually have to read it. Here are four mistakes well...
Why did you start your website in the first place? If you started it as a hobby blog so you had somewhere to write down the random thoughts that popped into your head you don't have anything to worry about. It doesn't matter what your website looks like because you're not trying to make money from it. If you started it because you wanted to build a business it's a completely different story and it...
If you are concerned about the privacy of your website and you do not want the search engine crawlers or bots to crawl certain pages of your website, then "Robots.txt" is the one-stop solution that will keep the crawlers away from the 'No Entry' zone. Confused? Probably, you are wondering about the need of keeping the search engine bots away from the pages, when everyone wants their website to be indexed in the search engines. True!...
A few months back I was talking with one of my B2B SEO clients about the company blog she was trying to push through. Her company had the manpower and the other internal resources needed to create a great looking blog (for both the human reader and the search engines) and she had some great ideas for how to promote content, get the attention of other industry thought leaders, leverage existing resources and much more....
Facebook is still the biggest social media site in the world, which means that it currently has the most users. Many users mean a lot of opinions and a big opportunity to disseminate information to a large audience. Still, people are not aware of the implications of their actions on sites such as Facebook, and to a lesser extent, Twitter. This article gives you a little bit of unexpected information about social media reviews. 2 Comments
So you're an accomplished SEO and you've managed to get people to pay you to do SEO for them. Congratulations! The world of an SEO service provider is a challenging and rewarding one. Here are 5 tips that I hope will help you avoid some of the same mistakes I made when I was getting started. Do Not Make Guarantees The only guarantee in the world of SEO is that there is no guarantee. Making investments...
Content Marketing is the form of marketing that involves creating of media and publishing it so that a customer might be acquired. It also involves sharing of sharing of the media, already published or otherwise. Its basic purpose is to provide valued information to the user, it's almost like a sales pitch or a sales call to the customer to take an action, but isn't quite the same thing because it just influences a customer...
In the world of online businesses, the most competitive and powerful form of marketing is content marketing. Content does not only help business portray their strength and expertise to the targeted audience but at the same time, it allows audience to become fans and engage with the brands. Content is a creative side of marketing that allows businesses to smartly educate and encourage targeted audience about the specific product or service that a business has to...
We SEOs are obsessed with numbers, fact. And, we often take it to the extreme. Often our decisions are based solely on data we receive from software packages we use. We look at pagerank, domain rank, domain authority, no. of incoming links and many more and determine whether a site is worthy to build a link from or not. Sometimes we might look at the page itself, scan it to see if the numbers match what the site...
Landing pages are a key pillar of any web page and a focal point for companies like us that provide onsite SEO, but many companies still neglect or misuse these as a promotional tool. In this guide, we'll dissect what makes a landing page tick and offer some helpful advice on getting the most out of yours.
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