I don't know about you, but I find everyday when searching the web, websites high ranked in Google search which are pretty much bad - irrelevant, spammy, bad products. This means someone is promoting this junk in there. SEO Consultants like you and me are doing a bad job making possible for these awful websites to reach to the top. For me this is bad practice... While money are important with no doubt I still believe that promoting a bad website at the top of SERPs will be no good for the users first and, in the long run, bad for these websites since people will come and go without buying anything. Do You Want to Promote Junk...
By definition, a meta tag is a code that helps the search engine find and categorize the content and data that can be found on a specific web page. When the internet first became popular in the 1990's, websites relied heavily on meta tags. As such, a lot of people discovered that they could manipulate the search engines by feeding them information via the meta tags for commercial purposes, and as...
Google Places - Keeping Your Contact Information Current Google Places has ignited a bit of discussion amongst SEO's with the significant shift in the priority that Google has on local businesses. The shift has caused many SEO's in the industry to explain the impact it has on their clients strategy and placement. Some have seen reduced traffic while others may not have been shaken up much. Those who make a living providing SEO services probably...
Blogging is fast emerging as a powerful means for web professionals to express their views and share their knowledge with the rest of the world. Initially a blog was considered as an online diary to keep journals of the writer’s personal activities and experiences. It is in 1994, when a student, Justin Hall from Swarthmore College in United States came up with the idea of blog people started to take...
There are millions of websites, all competing for the clicks of potential customers. Those clicks come in from a number of places – a customer might see a billboard advertising a product’s website, or click through on a link from another site. But the overwhelming majority of visitors to a site will usually come straight from natural website results. People search for terms that are relevant to your site or product, and then choose to...
Everyone knows that having links pointing to your site helps you rank high on Google. But not all links are created equal. Some are a lot more valuable than others. Here is all you need to know, in just 60 seconds. Rule #1: The More, the Merrier You want to have as many links as possible. Rule #2: Topical Relationships Matter If you own a dog training website, a link from another dog training website is more valuable than...
For a long time now, SEO has been a “wide net” strategy of marketing. With so many different local markets, local SEO proved to be difficult and, more often than not, just not worth the time. However, a little more than a week ago Google unveiled the new and improved Google Places, combining organic and local search into a whole new animal and making local SEO an exciting new prospect. Many...
If you would like to improve the rankings of your search web pages online, you should definitely take advantage of link building strategies. By building links for your website, you will be able to increase the amount of exposure your website receives on search engine result pages. Search engines commonly favor websites that are linked to many pages online, because these pages often seem to provide more authoritative information about the subjects they represent than...
You've got your company listed on all the Local Directories (Google Places, Yahoo! Local, Bing Local, Yellow Pages, Yelp, etc.) but you are 15th on the lists! Here's how to move up those lists: 1. Add your location and the keywords you want to rank for in the title tags of your website pages. They should look something like "Bakery in Tampa, FL". 2. When you link to your contact page, make sure the anchor text of the...
This is a guest post by SmallBox Web Design These two avenues of the marketing world are just beginning to be tapped. People who are graduating college now with marketing degrees most likely have not been trained in Google PPC or on the efficacy of Facebook pay per click advertising. That’s alright. They’ll learn soon enough. To an extent these ad-strategies are intuitive and easily available for use by almost anyone. However,...
