*This is a guest post by Danny Cooper* Link building is a very consuming task, in fact it's the most time-consuming part of SEO (aside from explaining SEO, of course). Because of the time consuming nature of link building you really can't afford to waste time by making mistakes or building worthless links. In this article I hope to show you five of the most common mistakes so you can avoid them! Anchor Text This is the most common link building mistake there is, if you want to rank for a keyword you need to have links with that keyword as the anchor text pointing to your page. Not a single day goes by without me seeing links with worthless anchor text such as "click here", "read more"...
*The following article is by Christopher Holland* As the saying goes, patience is a virtue. Patience is one of the key parts to running a successful search engine optimisation (SEO) campaign. Creating a website that will rank highly on search engines does not happen over night. There may be quick fixes (as there are in any industry), but quick fixes are usually short term and can lead to many problems further...
*The guest tip was provided by Pradeep Sahu* My excel sheet, containing list of blogs, social bookmarking sites and forums that allowed me to get dofollow backlinks, used to be a great SEO asset. Not any more. With the release of tools like open site explorer, the competitive advantage that I enjoyed because of that list has become close to zero. Any competitor can now put my website...
*The guest tip is by Matthew Yarro who writes about link building at JuiceeLinks.com* I think that everyone understands that top-ranked websites receive more traffic, more sales and more brand recognition than lower-ranked websites. But do you know what surprises me? Those top listings also gain a higher level of esteem and authority than lower-ranking websites. It would appear that search results are perceived to be more of a top-10-best listing than an alphabetical phone...
*The guest post is by Gab Goldenberg* This is an exercise in asking "why," learned from Joel Spolsky of Inc Magazine, which apparently got it from Toyota. The idea is to get to the bottom of a problem to avoid repeating it again in the future. I was asking myself why a contract that was due to have X# of links hadn't yet been fully delivered on, despite my...
*The guest tip is by Christopher Holland* The very first and most important step you should do when starting a search engine optimisation campaign, is to sit down and choose the correct keywords. Keywords are the phrases that potential visitors will type into search engines to find your website. Anyone can think of relevant keywords for their business, but to be successful you will have to find the keywords that are not only...
The guest post is by Ross Hudgens, a Senior SEO Analyst at Single Grain. You should follow him on twitter here. Seth Godin coined the term Permission Marketing, which means that you obtain permission from the consumer before advancing to the next step in the purchasing process. The opposite of this is interruption marketing – interruption marketing frequently occurs when you watch television or surf the...
*This guest tip was provided by Dee Barizo from Celebrific* Once you've been running a site for a while, your analytics stats become a great source of information for improving your search optimization. One simple way to leverage your stats is to figure out which pages or posts are attracting the most search traffic. For this tip, you'll need Google Analytics. First, go to Content and then...
This article was by Christopher Holland who works for nbat Digital - a multimedia design agency based in Kent. If you plan to start guest blogging, do join My Blog Guest: the forum that connects bloggers to guest posters. As the Internet has grown so much in the last decade, it has become vital for small and large businesses to gain an online presence. This can be achieved by search engine optimisation, with the...
*The following guest tip was provided by Warner Carter who provides Search Engine Placement Marketing services.* SEO ultimately means driving traffic and making sales. What I like to call "Search Engine Placement Marketing" I will be implementing this in a few weeks for a new client that has a retail vitamin store and a website. He also has his own brand and this should get him some quick results. You can go right to any of...
