*The following tip was shared by Eric Gesinski from Tulsa SEO*
Editor's note: While this issue is well discussed in SEO circles, the post serves as a good reminder - don't miss it!
One element to SEO that web designers sometimes miss is a big one: canonicalization. While you may know about it, you have to realize the impact it has on SEO is a major one. This is an issue that is definitely worth fixing; you may see your site jump a few positions if you correct this issue on a site that needs it.
What exactly is canonicalization? In SEO, it's a reference to the different ways you can access a site. I'll use "dailyseotip.com" as an example (even though...
The following tips are from Ran of Wood and Beyond
Here are my 2 tips as to how we deal with product discontinuation to preserve some SEO value and to shift authority gained from indexed products. Hopefully you'd like my tips and I suspect other e-commerce sites might benefit from them as well.
Problem:
Having products discontinue or out of stock is a real challenge for us,...
Getting penalized is every webmaster's nightmare. Even if you are completely innocent (which is unlikely as penalties seldom happen without a reason), figuring that out may take months which can actually ruin your business.
One theoretical way to quickly to solve the problem might be a 301 redirect following the logic:
301 redirect "transfers" the link power (which means links pointing to one particular domain will now point to a new one);
By transferring the link power, 301-redirect...
Friday SEO tip is provided by Fabio Ricotta who works for the Brazilian company MestreSEO. Follow Fabio on Twitter.
1. You can access your domain with and without www. Eg.: mysite.com and www.mysite.com return the same content. This is a common problem and you can solve it by using this code in your .htaccess file:
Options +FollowSymlinks
RewriteEngine on
rewritecond %{http_host} ^mysite.com [L]
rewriterule ^(.*)$ http://www.mysite.com/$1 [r=301,L]
Replace mysite.com and www.mysite.com...