The following tip was kindly provided by Matt Leonard, follow Matt on Twitter or watch his awesome contributions on SEJ!
Suppose you’re trying to rank for a specific keyword or phrase. You have your page targeted, you’re focused and now it’s just a matter of time.
You’ll obviously want to optimize your internal [...]
Archive for the Tag ‘anchor text’
Improve Internal Linking with an Anchor Text Glossary
How to Control Your Site External Anchor Text
That’s a frequent question I get from my clients. Really, apart from taking care of internal anchor text and adding links with proper text yourself, is there any way to control the anchor text of naturally acquired external in-links? Let’s find a few ways together:
Get a domain name containing your keyword:
Putting aside all debates about [...]

