The SEO mantra of optimization, optimization, optimization has been hammered into our heads for so long that it’s hard to look beyond it now. For most website owners hoping to see higher traffic and better success with their online efforts, the first place to turn is still keyword optimization (unfortunately). However, things are changing in the world of SEO and actually have been for some time. Knowing what the new trends are in the world of search engine optimization is vital. What do you need to know in order to grow your success? Here’s a quick primer on emerging trends.
Though it took some time, Google finally took the step to enter the social media arena with Google Plus. The platform is fairly intuitive to use and has had strong growth since its implementation. Organization through Circles provides an excellent way for the user to direct the correct content to the appropriate audience. Of course, businesses and marketers want to know how Google Plus is impacting SEO.
*Matt Cutts, Principle Search Engineer, Speaks On Google Plus...
If you’re active in promoting your web site online, there’s no doubt you’ve heard of Google’s Panda update. Implemented in late winter and early spring of 2011, this algorithm update was designed to eliminate low quality content spam from the database, thus improving the quality of results for Google’s search audience.
Whether or not Google was successful in this is a matter of some debate; some very obvious “content farms” are still being prominently featured in...
Time sure does fly, doesn’t it? Around this time a year ago, Google rocked the foundation of the internet by rolling out Panda, the controversial update that would forever change the approach of SEO marketers far and wide.
The update vowed to shake things up, and boy did it ever have an impact. In this article, we will take a look at what SEO marketers should have learned a year after the controversial Google Panda.
Quality Over...
Any SEO expert will tell you that attaining those high ranks and keeping the website constantly on top is a titanic task. In fact, the hard work that the white hat SEO requires made many good faith webmasters turn to black hat techniques when they kept pushing and pushing and the results still did not appear.
However, what those people fail to realize is that, even though they are large-scale, they are of poor quality...
Google is the main driver of search engine traffic and quality content is the main stay that is used by Google to rank sites. When Google makes changes in its algorithm, the search engine industry catches a cold and needs to rethink their strategies which they are using to reach the top of the charts.
This is something that has happened with the latest Google update called the Panda update. Through with this update, Google has...
Google is not a fan of plagiarism and so are the original-content loving writers and readers all over the net. No one wants their ideas, words and works copied by others then passed off by the plagiarists as theirs. This is why Google made a commitment to further improve their search algorithm. Enter: Google Panda.
Webmasters are now looking over their shoulders more than ever. They can no longer get away with copying other writers’ content...
In 2011 Google rolled out one of the biggest updates to its search engine, the Google Panda update, also referred to as the Farmer Update. The first tranche of the update was in February 2011 and affected all English language sites in America. The second tranche of the update was in April 2011 and affected all other English language sites.
There is a lot of conflicting opinion on whether this update was good or not. Many...
