As of mid-April, algorithmic rollouts by Google’s Webspam team have impacted webmasters who have either built low-quality links, or had links directed at their sites using low-quality methods. Around 700,000 warning notices have been sent via webmaster tools, with penalties ranging from the loss of a few places in the rankings, to being de-indexed altogether. These recent penalties have led some to question whether there will be a resurgence in previous Black hat techniques being applied as part of a negative SEO strategy.
For obvious reasons, there is a great deal of interest in the strategies SEO professionals are employing in evaluating link prospects. This survey by Orange line examines what they’re (statistically) saying. Does the difficulty of acquiring a link from a domain deter you...
As we all know, link building is a huge part of search engine optimization and also one of the hardest things to do right. With so many techniques and search engine algorithms changing frequently, sometimes it is hard to come up with the right strategy. However, if you incorporate different highly effective techniques in your overall strategy, you will increase its efficiency to the maximum.
A technique that I have discovered recently is event blogging. For...
When operating a link building campaign, one of the most important things to get your head around is valuing a particular link prospect. The information you glean from doing this will determine how much effort to put into gaining a link, or indeed whether you should even bother in the first place. Most experienced link builders will find that they develop a ‘sense’ for whether a link is worth chasing or not. However, this ‘sense’...
Many people believe that the purpose of getting external links is to drive traffic directly from site to site. While this possibility shouldn't be overlooked, it's also important to understand that search engines look to the number of links pointing to a site as an indicator of how much "authority" or "trust" they should give the site.
Link popularity helps search engines determine the relevance of your site. They look at not only the number of...
What Are Discussion Forums?
Discussion forums are websites where individuals who share a common hobby, idea, or viewpoint, can gather to exchange ideas. There are numerous discussion forums in just about every topic under the sun. Normally, members of the forum can include various pieces of their contact information, including a website URL that they own. Most discussion forums allow members to have a "signature file." This is a snippet of code that is placed...
Many offline businesses have taken off when the owners made full use of their existing contacts and continued to actively create new ones. Such business contacts are very useful in spreading the word about the business. The same principle applies in online business. By making contact with other site owners and bloggers covering topics closely related to yours, you will be able to generate more links pointed at your website. This will result in high...
(I know some people may take the following advice seriously. Please don't...)
SEO is the future of everything. By harnessing the power of this tried and tested technique you can dominate the world and make sure your website ranks number one for popular search terms like ‘how to get red wine stains out of upholstery ‘ and ‘Megan Fox in the buff’. SEO will make you literally millions of dollars in revenue and anyone who isn’t...
Link building
Link building is like promoting your site without directly mentioning it. Some SEO experts call it silent promotion. Make sure to maintain the ongoing process of link building for your site unless you want your SEO campaign to fail.
Content creation
Content is one of the most important aspects of SEO. The nucleus of every SEO method is your site’s content. Links are pointless without relevant content, domains are empty without website content — every step...
There is often talk of building ‘natural’ links when it comes to link building in search engine optimization. What does it mean to build a natural link profile? While the idea is quite simple, there is significant debate on the issue’s importance and how much we are able to push the envelope.
The general idea of a natural link profile is that the links to your site should appear to have come about without the aid...
Search engine optimization for Google (interesting, but little known fact is that the Danish term is søgemaskineoptimering Google) is a huge part of the fast growing internet world and if you are familiar with it you probably know that links from different websites have different value.
Getting a link from a very reluctant website is not always easy and sometime getting that “yes” seems almost impossible. The way to make people link to your should...
