Daily SEO Tip

*The following tip was shared by Eric Gesinski who does Tulsa SEO and web design in Tulsa*
Google AdWords is used often by many internet marketers to help draw targeted traffic to their web sites. There are several elements within AdWords there are not often seen that can help improve CTR and position without wasting [...]

*The following tip was shared by Eric Gesinski who does Tulsa SEO and PPC work*
A major part of Google AdWords that should be paid attention to is the Quality Score. This is a ranking between 1 and 10, 1 being worst, 10 being best. It’s not on by default in the settings. [...]

*The following tip was shared by Eric Gesinski who does Tulsa pay per click advertising*
Google made a recent revision on AdWords, and some changes are more visible than others. One of the major changes was adding the ability to post ads that can have a full address, phone number, and a visible “pin” on [...]

The guest tip is by Andrew Morris
Reducing your AdWords PPC campaign costs (as well as proper pay per click management) is crucial to ensuring you meet your conversion objectives. Cost control occurs at multiple levels in your campaign. There are a handful of manual adjustments that you can make to trim campaign [...]

The following tip was contributed by Chelsea Blacker.
Segmenting keywords is one of many exciting developments of the new Adwords interface.  For instance, you can view how keywords are performing by segmenting them by CTR, quality score, and 14 other measurements!  This gives you a clearer picture on how keywords are performing [...]

The following tip was kindly provided by Matt Leonard, follow Matt on Twitter or watch his awesome contributions on SEJ!
One of the most important elements in your organic SERP is the meta description. While it’s well known that bolded keywords increase click through, many SEO professionals fail to take advantage of [...]