Imagine the old days with the traditional yellow pages. Now imagine that you could add a photo, video or coupon to your traditional yellow pages ad. Now let’s take that one step further and imagine you could change your photos, videos or coupons in the traditional yellow pages…anytime you wanted! I think the traditional yellow page gods are turning over in their graves. Such preposterous imagination was unheard of back then.
Well, this is what your geo-listing (a.k.a. local business listing) is all about. It is the interactive yellow pages of today on the Internet. Your business can claim the listing and then be able to update it with a variety of marketing information for the...
When I talk SEO with clients or businesses, sometimes I notice a pullback or negative reaction when discussing video seo, or viral video marketing, as a way to enhance search presence in the Google, Yahoo and Microsoft search results.
A lot of businesses have a 1990's mindset that video production is an expensive and time consuming process. Recent changes in the costs of equipment, production and online video sharing sites such as YouTube or Facebook however,...
Online videos are 53 times more likely to appear on the front page of search results than regular pages, according to Business Week and a study of the front page rankings of 40 of the most popular keywords in Google (thanks to Monica Wright for this stat).
Google Universal loves videos, and not only from YouTube, but also from DailyMotion, Truveo and MetaCafe. So be sure to optimize your video files and upload...
