If you have an opt-in form on your blog home page designed to build a mailing list and following here is a really cool SEO tip for getting more targeted traffic to your offer.
The Blog homepage has way too many exit points and distractions. Granted we want the visitor to see our unique content and then sign up as a result, but why give them that option?
If you offer a unique free gift and your sales copy is compelling enough,then they will sign up and you will have achieved your objective. Once you start emailing them they will be able to link to your blog and see the value after you have already added them to your mailing list, so its a win win situation.
So how do you optimize this opt in process then? Simple, you create a second page for your opt in form and free gift offer and you simply place an image link to this page/offer above the fold on your blog.
There are numerous advantages to this, the main one being that you can create a keyword rich page name for this offer, thus increasing inhouse SEO. But that’s not all, and this is where it gets fun…
You now have a separate page (yourdomain.com/amazingoffer) which you can drive traffic to directly, but more importantly, you have a page that you can drive LINKS to.
If you don’t know the tremendous advantage this will ultimately have use the information provided at dailyseotips to learn more about the processes and advantages to quality inbound links, but needless to say – creating a separate page for your offer is a really clever way to increase direct targeted traffic and ultimately conversions.
Alex Whalley is an offline marketer and online blogger, combining his real world marketing experience with SEO and minisite marketing techniques to build his online presence. Get more handy tips on how to boost your list and sales at http://alexwhalley.com. Just starting out online? Find out how I began and CLICK HERE to learn How to start an internet business today!
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